All episodes

In this episode of Commerce Talks with Alexander Graf, I sit down with Nick Johnson from Applico to explore the intricacies of launching a B2B marketplace. We delve into the concept of modern monopolies, as discussed in Nick's book, and the evolution of platform business models. Nick shares insights on how companies like Amazon and Alibaba have leveraged these models to dominate the market. We also examine the challenges traditional retailers face in adapting to this new landscape and the critical factors for success, such as industry structure and leveraging existing assets. Join us for an engaging discussion on the...

In this episode of Commerce Talks with Alexander Graf, I sit down with Mitch Bittermann from Dubai CommerCity to explore the innovative FreeZone concept. Mitch shares his journey from Asia to Dubai and explains how FreeZones offer tax benefits and a one-stop-shop solution for brands entering the Middle Eastern market. We delve into the unique ecosystem of Dubai CommerCity, which includes office, social, and logistics clusters, and discuss the growing e-commerce landscape in the UAE compared to Southeast Asia. Mitch also highlights the potential for super apps in the region and the challenges of finding e-commerce talent. Join us as...

If 60% of all ecommerce purchasing takes place on marketplaces like Amazon, how can a brand succeed with their own direct-to-consumer channel? We spoke with Simon Bertschinger about namuk, which produces high quality and long living outdoor clothing for kids, and their D2C strategy. Listen in to hear about how they’re transforming their business from manual to software driven, how they’re choosing which markets to enter and which brands to partner with, as well as insights into their recently launched upcycling segment of the business.

In this episode of Commerce Talks with Alexander Graf, I sit down with Kartik Bhatt from Sharaf Retail to explore their strategic shift from brick-and-mortar to e-commerce. Kartik shares insights into Sharaf Retail's expansive operations across 14 geographies, covering fashion, lifestyle, electronics, and more. We delve into how Sharaf Retail leverages an omnichannel approach to connect online and offline experiences, ensuring seamless customer interactions. Kartik discusses the challenges and opportunities of expanding into new markets, the role of consumer behavior in shaping their strategies, and the importance of a robust fulfillment network. Join us as we uncover how Sharaf Retail...

In this episode of Commerce Talks with Alexander Graf, I sit down with Sam Hörbye, co-founder of Olsam, to explore the dynamic world of Amazon brand acquisition. Sam shares his journey from working at Amazon to launching Olsam with his brother, Oli. We delve into the challenges and opportunities of competing with Amazon, particularly for mid-to-high-priced products. Sam explains how Olsam leverages data-driven strategies to scale private label businesses and navigate the complexities of Amazon's marketplace. We also discuss the evolving landscape of brand acquisition, the impact of market fluctuations on buying prices, and the future of e-commerce tools. Join...

How do you feed the planet with as little impact on the environment as possible?
Julia Luscher from Tetra Pak joined us to discuss how the global company is focused on making food safe and available everywhere while reducing its impact on nature.
Listen to learn more about their B2B marketing strategy, the importance of a circular economy, and why your milk carton might soon have AR components.
Table of contents
Sustainable packaging and the recycling process - 4:25
Marketing to both B2B and B2C - 9:40
Challenges of sustainable packaging around the world - 15:15
The history and growth...

In this episode of Commerce Talks with Alexander Graf, I sit down with Niels Kuschinsky from Carrier to explore the future of grocery stores and the evolving role of commercial refrigeration. Niels shares insights into Carrier's transformation from a hardware-focused company to one that integrates digital and IoT services. We discuss the increasing demand for refrigerated goods in supermarkets, driven by convenience and freshness trends, and how Carrier is addressing sustainability and energy efficiency challenges. Niels also highlights the potential of smart refrigeration solutions to revolutionize store operations, from restocking management to energy optimization. Tune in to discover how digital...

In this episode of Commerce Talks with Alexander Graf, I sit down with Sanjay Aggarwal of Spice Kitchen to explore the fascinating world of spices. Sanjay shares the unique origin story of Spice Kitchen, which began as a retirement hobby for his mother and has grown into a thriving business. We discuss the challenges and opportunities in the spice market, particularly the stagnant nature of supermarket spices and the demand for high-quality, fresh blends. Sanjay explains how Spice Kitchen has carved out a niche by focusing on direct-to-consumer sales and independent retailers, offering handmade spice blends and gift sets. We...

The promise of robots has been around for decades and while the home helper robot is an idea consumers are more familiar with, incorporating robots into more B2B and B2C situations is something that we have yet to see truly unfold. In this episode, we chatted with Julian Bröcheler at ABB Robotics about how robots can help to fill labor shortages, the benefits of robots in our daily lives, and what we can expect from them in the future.
Table of contents
Robots in our everyday lives - 2:44
B2B robotics - 9:28
Working with robots vs humans - 20:45...

In this episode of Commerce Talks with Alexander Graf, I sit down with Steve Dennis, author of Remarkable Retail and founder of Sageberry Consulting. With over two decades in the e-commerce industry, Steve shares his insights on the evolution of retail, from the early days of e-commerce to the current marketplace wave. We discuss the challenges legacy retailers face in adapting to digital transformation and the strategies that have set successful companies apart. Steve highlights the importance of integrating e-commerce with traditional retail operations, focusing on customer relationships, and leveraging digital marketing. Join us as we explore the lessons learned...