All episodes

In this episode of Commerce Talks with Alexander Graf, I sit down with Marius Ciavola, CEO of Tradeling, to explore the burgeoning world of B2B marketplaces in the MENA region. We delve into how Tradeling is poised to become the largest digital marketplace in the Middle East and North Africa, capitalizing on Dubai's strategic position as a global trade hub. Marius shares insights into the challenges and opportunities in acquiring buyers and sellers, the importance of digital ecosystems, and the innovative services Tradeling offers, such as credit terms and seamless logistics. Join us to understand how Tradeling is transforming B2B...

In this episode of Commerce Talks with Alexander Graf, I sit down with Josue Munoz, former head of global e-commerce at Colgate-Palmolive, to explore the brand's digital transformation journey. We delve into Colgate's dominance in the toothpaste market, driven by innovation and consumer understanding, and discuss their strategic shift towards e-commerce and direct-to-consumer initiatives. Josue shares insights on adapting to digital retail environments, the importance of first-party data, and the challenges of balancing traditional retail relationships with new digital strategies. We also explore Colgate's creation of the CO brand, a direct-to-consumer venture featuring innovative oral care products. Join us as...

Ahead of Alex’s presence at Seamless Middle East, this episode sees him catch up with The Toufic Kreidieh, founding partner and CEO of Brands for Less Group. BFL Group is a company that dominates the off-price business in the Middle East and will be present at Seamless in May.
BFL Group is the parent company of several retail chains, headquartered in Dubai, but present across the GCC with 100+ stores. It sells branded goods at discount prices and Toufic explains to Alex how challenging it was to introduce the off-price business concept to a region where consumers were not familiar...

In this episode of Commerce Talks with Alexander Graf, I sit down with Jose Manuel Esparza, CEO of Duplo, to explore the evolution of grocery shopping in Mexico. As Mexico's first digital CPG wholesaler, Duplo is revolutionizing the traditional cash and carry model by transforming Mercado Maico's 30-year legacy into a digital powerhouse. We delve into the unique dynamics of Mexico's tienditas, small neighborhood shops that serve as vital supply points for millions. Jose shares insights on how Duplo is addressing the needs of these shop owners through digital solutions, enhancing their business operations and survival rates. We also discuss...

Join me, Alexander Graf, on this episode of Commerce Talks as I dive into the dynamic Australian e-commerce landscape with Brian Walker, known as the Retail Doctor. We explore the challenges and opportunities facing Australian retailers as they navigate the rise of Amazon and the evolving market dynamics. Brian shares insights into the country's unique retail environment, characterized by a strong physical retail presence and the emerging role of online marketplaces. We discuss the impact of infrastructure investments, consumer behavior shifts, and the potential for growth in both B2B and B2C sectors. Discover how Australian retailers are adapting to technological...

In this episode of Commerce Talks with Alexander Graf, I sit down with Leena Khalil, co-founder of Mumzworld, to explore the challenges of building a leading brand in the GCC's e-commerce ecosystem. Leena shares her journey from struggling as a new mom to launching Mumzworld in 2011, aiming to provide a trusted platform for mothers in the Middle East. We discuss the unique hurdles faced in the region, such as limited local partnerships and the need to educate suppliers and delivery services. Leena also highlights Mumzworld's growth strategy, focusing on expanding product categories and geographical reach, while maintaining trust and...

In this episode of Commerce Talks with Alexander Graf, I dive into the vibrant retail landscape of Kuwait with Ahmed Alghanim, head of e-commerce at City Centre Kuwait. We explore why Kuwait is often dubbed the Switzerland of the GCC, highlighting its unique market dynamics and entrepreneurial spirit. Ahmed shares insights into Kuwait's high internet penetration and young, tech-savvy population, making it an ideal test market for new ventures. We discuss the challenges and opportunities in Kuwait's e-commerce sector, including the impact of international players and the role of local startups. Join us as we uncover how City Centre is...

L’azurde is a Saudi-based jewellery company that manufactures and distributes gold jewellery through wholesale channels and via its own stores and franchise brands. The company has around 3,000 stores worldwide, is the fourth largest gold jewellery manufacturer globally and is the only listed jewellery company in the MENA region. I caught up with Artem Avdeev, brand director at L’azurde to discuss how the company has applied digital commerce to the luxury jewellery market and how it plans to expand with a range of new retail concepts.

In this episode, I spoke with Nils Radsak, an expert in the automotive world who has led digitization for major car brands such as Volkswagen and Porsche. We talked about what dealers of the future will look like, connected services, and tensions between dealers and OEMs. We even discussed the Chinese Tesla competitor, BYD, and why they are putting customer centricity first.

Automobile marketplaces are very established in Western Europe, and SellAnyCar.com is setting about proving that the model works in the Middle East too. It’s the region’s first car buying service, which offers free and instant online car valuation, free car inspection, and a guarantee to purchase any car within 30 minutes. I recently spoke with Anuvrat Gaurav, regional country manager at SellAnyCar.com, and we discussed the importance of a hassle-free customer experience, why the company’s model means everyone wins, and changing attitudes to e-commerce in the Middle East.